The best fragrance’s for each room in your home

The best fragrance’s for each room in your home

Nowadays when we walk into a fancy department store like The White Company, Abercrombie & Fitch or Hollister to name just a few we immediately get hit with a waft of perfume. And this is no coincidence. Big brands have started employing Scent Marketers as they have realised that in order to make more sales they need to engage people’s most emotional senses: Their sense of smell.

75% of our emotions is linked to smell which is directly linked to pleasure, happiness and general well-being so having a brand fragrance has shown to dramatically increase sales because it enhances their sense of connection with the brand and their values – no wonder they are making it their business to get into the scent business.

When we are at home, this feeling of contentment and well-being is all the more important because we want our homes to smell good, be inviting and personal to us all at the same time.

Here are some suggestions on fragrances to introduce into your home environment to stimulate the senses and connect your environment with the way you’d like it to feel.

Living Room

This is typically the room we relax in, so it’s the room we’d like to be calm and comfortable in. Woody/Spicy fragrances like Sandalwood and Frankincense are good in this environment.

Our Candle F & M has woody hints of Sandalwood and refreshing Citrus along with spicy, anchoring notes of Frankincense & Myrrh. The perfect scent for an environment of relaxation.

sandalwood_0

Kitchen

We spent a lot of time in the kitchen, and now that more and more people are getting open planned kitchen/dining spaces so that they can entertain their friends it’s even more important that you get the smell of your kitchen right because nobody wants a kitchen that smells bad. The best scents to create a feeling of freshness and mask any unpleasant food odours are citrus or herbal fragrances like Lavender or Bergamot.

Our Candle fragrance Lavender, With Love has the best of both worlds, a fresh, slightly fruity floral note and a refreshing herbaceous scent of Lavender.

Lavender-bunch

Bathroom

Bathrooms are where we get clean so we want them to smell clean. This is best achieved by having a brightening Citrus fragrance, such as Lemon or Grapefruit.

Our Citrus Aromatherapy Candle Grapefruit & Lime looks great in the bathroom and will fill the air with a fresh and uplifting Citrus notes.

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Bedroom

Your bedroom is your sanctuary. It is your most personal space and therefore is the area in which your personality should really shine. It is also the most sensual space in the home so natural aphrodisiac scents like Rose and Jasmine should feature boldly. Or if you really want to seduce someone then a oriental fragrance will do that nicely.

Our Aromatherapy Candle Rose-Geranium & Jasmine is a great place to start but if you prefer a fragrance with more dark, sexy, mysterious notes then our luxurious Candle fragrance Indian Mistress of the Night, with spicy notes of Ginger and floral notes of Tuberose really set the mood.

Or, if you’re looking for a more Bespoke Fragrance to compliment your rooms and yourself, then why don’t you try our Bespoke Candle Service where you can get a signature scent created especially for yourself or give it as a extra special gift.

So, get yourself and your home smelling the way you want!

 

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Rebatched/French Milled Soap

Rebatched/French Milled Soap

 

It’s very unfortunate to say but it is looking like I’m going to have to rebatch my Neroli and Lavender Meadowfoam soap. My Cocoa Butter and Rose soap was a success, infact if I had any complaints about it at all it was that it took quite awhile to trace, something like 15 minutes, BUT it looks and smells glorious! My Neroli and Lavender Soap however has issues: I think the lye wasn’t properly incorporated into the batch when I made it – I unmoulded the soap after 24 hours and found that there were oil/lye pockets throughout. I waited for awhile in the hope that perhaps it would dry out and rectify itself but after 3 days the wet patches are still there so I think it would be safest (particularly as they will be provided to strangers as complimentary favours) that I rebatch and start again.

Now I have never rebatched soap before so I’m not 100% certain I know what I’m doing but I have it on good authority by reading a number of soapmaking forums that once it’s rebatched it’s perfectly safe to use, and in this way you can save your failed soap or improve it by adding various nutrients, colourants, fragrances etc that would otherwise have caused your cold process soap to seize when made in the traditional cold process way. Often the reason why people rebatch is because they have forgotten to add an ingredient. My case is simply because I don’t think I stirred it for long (or thoroughly) enough. It was taking awhile to come to trace and I got impatient. Because my experience with other soap batches was so different (they all seized on me within seconds due to, I realise now, the fragrance oils I used). I expected the batch to seize in a moments notice and I was preparing for it to do so but then I was also worried that it was going the other way..it was taking too long to trace. And so the soapmaking story goes!

Well I have been warned that when you hot process or rebatch soap it doesn’t come out quite the way you hope it to (aesthetically that is), and that is a shame because I am not particularly a fan of the rough, rustic, knobbly look, alas it will have to do as as perfectly looking as my soap currently is (aside from the lye spots that is!) it’s not going to retain it’s smooth look after I have rebatched it. On the flip side, at least I’ve learned a valuable lesson about how long it takes to bring this particular recipe to trace, and I had previously written in my notes that I would have preferred a little more Neroil Oil in the batch and with this rebatching method I will now be able to remedy this. ALSO, and for me this is the most exciting thing of all (sad I know), I will now be able to call this soap technique French Milled Soap (though apparently you can’t actually use this term to describe your soap made here, it has to have been made in France!). I know that it basically means the same thing as rebatched soap but this version sounds more desirable to me! lol

There are 3 ways (and possibly more that I’d love to hear about in the comments below if you know of any!) of rebatching soap namely: Microwaving, Oven Method and the Double Boiler Method. I will be using the Microwave Method because it’s much quicker and I don’t intend to spend much more time on it!

Letter to the Editor

Letter to the Editor

pen
We’ve come to a bit of a lull here in The Secret Scent Societe’ lab but rather then sit about stewing over the whats the whys and the wheres I’ve decided to take matters into my own hands and try getting my products into some magazines. I don’t know what stopped me from doing this before, fear perhaps, but I’ve decided that fear isn’t going to get my brand where I want it to be. I realise now that without setting any realistic tasks and goals I would continue to feel de-motivated and ask myself what the point was. Understanding that this is normal, and that I’m far from being the only one is the first step to deciding how to remedy the problem. So I took some advice that my cousin gave me last week about contacting the magazines and websites that I want my products to be featured in and have contacted the editor of my favourite magazine of all Stylist. There page The Style List always has an eyecatching variety of products both from well known brands and small independent ones. It’s infact the one place where I know that my products would do well to be seen in, as in actually result in sales, which unfortunately not what happened after my ad in VOGUE (sad but true). In reality all marketing and promotion is a gamble, and sometimes it pays off, sometimes it doesn’t. But I do believe that being seen in Stylist is a positive and progressive step towards being where I want to be: An established brand that people can’t help but to be loyal to. I appreciate that they must get tons of people contacting them about being in there magazine so I have sent an email offering a free sample of my products. I mean, who doesn’t want a freebie?
I think that since I’m on a roll there’s no point in stopping there.

Over the next few weeks I’m going to contact a few other publications about being featured. Aferall they can only say no huh?

Has fear ever held you back from doing things you want to do? And if so, what did you do about it in the end?

Best Kept Beauty Secrets..

Best Kept Beauty Secrets..

Featuring The Secret Scent Societe’!

Our Rose-Geranium & Jasmine Body Souffle’ has been selected for an exclusive beauty feature in the May edition of British VOGUE. The advertorial is called Best Kept Beauty Secrets.

We are super excited about being associated with this hugely successful brand so get your copy today and help us celebrate our journey into fabulousness!

VOGUE

We’re about to strike a pose…in VOGUE!

We’re about to strike a pose…in VOGUE!

Yes, Yes it’s almost upon us! The most exciting moment in my short but very fulfilling business life:

We are about to be featured in British VOGUE!

Our handmade Rose-Geranium & Jasmine Body Souffle’ will be in the May issue in an article named “Beauty’s Best Kept Secrets” alongside other fabulous beauty brands.
I don’t dare to dream of what this might mean for my brand, as it’s quite overwhelming to consider the possibilities but I am hopeful that this will be a stepping stone for me into exploring other avenues for The Secret Scent Societe’.

And of course this exposure can only help my cause. I’ve decided to cut down on the markets that I’ve been doing as they were never very lucrative for me. Successful market stalling requires a combination of being in the right locations for my target market, patience and a healthy dose of good luck. In addition, doing market stalls is very time consuming and energy zapping, and unless you have a market stall companion to talk to it can be very boring too! No, selling online is the way forward!

I’m very much looking forward to adopting the phrase: “As seen in VOGUE” – I realise it’s a little braggy, but that name holds weight. And I need weight to approach the kinds of people that I want to approach.

So please show your support by picking up your copy of the May edition of VOGUE, which is out on Monday 7th April, or better yet try out our Body Souffle’ for yourself – I promise that you, your Best Friend, your Mother, Your lover (well perhaps not your lover;) will love it! 🙂

Exclusive to notonthehighstreet:
http://www.notonthehighstreet.com/thesecretscentsociete/product/rose-geranium-or-lemongrass-body-souffle

Rose-Geranium Souffle

Pomp & Circumstance the show stealer!

Pomp & Circumstance the show stealer!

Hi!

I hope you had a great Bank Holiday weekend. The weather certainly could have been better!
I’m desperate for some sun and am counting down the days until I go to Las Vegas. Just under a week to go now!

Last week I had my showcase at Publicis in Central London. They invited me down to use there space to sell and promote my products to there staff. I was only there over the lunchtime period so considering I was only there for a mere 2 hours it went very well! I had alot of very good feedback, the men in particular seemed impressed with my products – it’s usually very hard to impress men with fragrant products but they asked alot of questions and complimented my packaging so I was quite flattered. Pomp & Circumstance, my Limited Edition Bulgarian Rose & Jasmine Soy Candle stole the show. It has such a depth and character to it, and it is almost impossible to pick out the individual notes as it has such complexity. Pomp & Circumstance is a very luxurious fragrance. It’s a shame I can’t upgrade this candle to part of my standard range, but my supplier of Bulgarian Rose doesn’t always have it so it has to remain Limited Edition for now. Nonetheless, Cloud Nine remained a firm favourite, I love playing the game with my clients of “guess the fragrance”, and there was one guy in particular who was brilliant at it! He could recognise some of the components, which is quite hard to do as I usually have quite a few notes and accords in my fragrances. Creme’ De La Creme’, Ambrosial Peach and Indian Mistress of the Night still seem to be a winner with both sexes. I was told that The Caspian Sea was very true to the brief: A subtle, fresh, light, aquatic scent. Lavender, With Love, I knew would be a favourite as it’s a white candle and women love Lavender!
Anniversary, the candle and the reed diffuser was hands down the most sought after fragrance of all. I anticipated that it might be so that was handy.

Publicis do regular marketing events like this at there offices for small creative businesses like mine, so hopefully I’ll get invited back in the future. I am planning to introduce a few new products to my range like body cream’s and souffle’s, salt and sugar scrubs, perfumes, bath oils and I may have an attempt at making Cold Process Soap. It’s a little more technical then M&P soap which I already make, and it takes longer to cure. I’m not so certain I have the patience to wait but we’ll see! 🙂

Pictures from the event:

Publicis Showcase 2

Publicis Showcase 3