Our Brand New Website is Live!

Our Brand New Website is Live!

Hi!

Last weekend we exhibited at the hugely popular Myddleton Road Market. Thankfully the weather held out for us and as it was also Fathers Day people were out in their hundreds looking for crafty finds, sampling the tasty street food, socialising and watching the live entertainment.

It was wonderful meeting and talking to people, and they were very complimentary about my products and services which was very flattering. I didn’t make lots of sales but sometimes it’s the feedback that is invaluable and there is a possibility of the market going monthly so it might be in my best interests to consider being more of a permanent fixture in order to grow my client base.

My new banner looked great too, in particular because it showcased my brand new website which went live just the day before!

Here are some picture from the event:

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And here is our official website: www.thesecretscentsociete.co.uk

To celebrate the opening of our new store we are running a promotion. Just use the code NEWSCENTS and get 10% off any product on our website. It’s only valid until Thursday 30th June so hurry!

Myddleton Road Summer Festival

Myddleton Road Summer Festival

In less then 2 weeks time The Secret Scent Societe’ will be showcasing our gorgeous  fragrant wares to the residents of North London at the Myddleton Road Summer Festival.

Myddleton Road Market is a fabulous local market, that recently won The Great British Market Award for Best Small Community Market.

Featuring a hand selected group of local business owners and designer/makers (I don’t actually live locally but my sister in law actually lives on Myddleton Road itself!), and including Arts and Crafts, Jewellery, Accessories, Clothes, Beauty and Food sellers, the market will also have live Music, Face Painting and even a Fun Fair for Children.

Following our successful event at the Charles Worthington salon a few weeks ago we are on form to spread a little perfumed joy to all of the people of Myddleton Road and beyond and we are looking forward to maybe meeting some of you there!

You can find the details of the festival below (spread the word!)

 

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Also, our website will be going live very soon.

“One of a Kind” at Charles Worthington

“One of a Kind” at Charles Worthington

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I was recently contacted by the marketing manager of the Charles Worthington Hair Salons in London. She had seen my products online and thought that The Secret Scent Societe’ would be a good fit for the intimate client event they were organise at their flagship store in Fitzrovia.

Charles Worthington himself was going to be opening the evening and along with myself they had also invited a personal shopper from Reiss and the celebrity make-up artist Ariane Poole who would be doing a live makeup demonstration on the night.

Charles personally going to be introducing me and I was going to be given an area where I could set up my products to sell. It wasn’t a huge area but ~I figured that as it was such an intimate event for their most loyal customers I wouldn’t need to bring that much stock with me anyway plus I had a beautiful stone mantelpiece that I could use to display my reed diffusers.

They were giving out goody bags to all of the guests so I was asked if I could contribute towards it, so I made up some Coconut & Soy wax travel Candle samples for them to include. She knew about my feature in VOGUE which she was eager for me to highlight so I designed and made some displays featuring my article. I took along with me 4 kinds of Wood Wick Candles, my Massage Candles, 3 of my Luxury Candles, Hair Perfume, Eau de Parfum and Reed Diffusers.

The evening was a very relaxed and well organised affair, with demonstrations by both Ariane, a senior hair stylist showing the newest GHD’s, and a personal shopper from Reiss, with lots of canapés and champagne! It was a fun, interesting and successful evening. People were very complimentary about my products and brand, and I made some sales (2 of which were candles that are going to be used in the lady’s summer wedding!).

I also took the opportunity to promote my new Bespoke Candle Service also, which is a service I’m now offering that includes a completely bespoke scent, and customised options (such as container type and colour choices) for candles.  That seemed to really go down very well as I had a lot of people enquiring about this service.

Afterwards, I was presented with some goody bags of my own which I was chuffed to bits with: One was a bag filled with full sized Charles Worthington products, and the other one was from Reiss: A gorgeous gold and leather wrist band.

Even though I was technically there to work, I found the whole experience very enjoyable and not at all like work. I loved talking to people to hear what they liked or didn’t like. Which were their favourite products and what they would like to see in the future. I found the whole experience really invaluable.  Plus the staff at Charles Worthington seemed to really like the products too.

I got talking to this lovely older lady, who had been going to Charles Worthington for 12 years (she did infact have very lovely hair), and after hearing that one of her favourite hair stylists wanted to get a bespoke candle made for his wedding in September, she generously offered to buy it for him as a wedding gift. Very sweet!

Here are some Pictures from the event:

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New Product Photography

New Product Photography

A few weeks ago I had a photoshoot in Kilburn for my existing and up and coming products.

It was waaay overdue and I’m really glad that I done it though I had only booked a 2 hour slot and I didn’t realise until we were shooting how quickly that time goes!

I do think that it makes sense to do product photoshoots regularly (like every 6 months or so) and time it so that you’re able to incorporate any new products into your shoot also.

I will be releasing 3 new products just in time for Christmas! (Wood Wick Candles, Hair Perfume and Eau De Parfum)

Here are the fruits of my labour (or his, depending on which way you want to look at it!):

1.Reed Diffuser Transparent2.Lavender, With Love Candle

3.Body Scrub Souffle' Lemongrass & Mandarin4.First Love Perfume

 

  1. Anniversary Reed Diffuser
  2. Lavender, With Love Luxury Soy Candle
  3. Lemongrass & Mandarin Himalayan Pink Salt Body Scrub Souffle’
  4. First Love Eau De Parfum

Would love to know your thoughts on the new photography and products!

As always, The Secret Scent Societe’ Bath, Bodycare and Fragrant Homewares are available to buy on NOTHS: http://www.notonthehighstreet.com/thesecretscentsociete

 

We’ve been featured on Luxury Travel Diary!

We’ve been featured on Luxury Travel Diary!

Luxury Travel

We’re really chuffed here at The Secret Scent Societe’ to have received a glowing review about our products on A Travel Diary, written by blogger and luxury lover Yasmin. A Travel Diary is an exciting luxury travel and beauty blog based in Sandbanks, UK, and they review destinations, hotels and luxury items aswell as hold regular holiday auctions on their website.

You can see the review about our reed diffusers RoseGold and Vintage Gardenia and our candle Indian Mistress of the Night here:

http://www.luxurytraveldiary.com/2015/08/the-secret-scent-societe-luxury-fragrance/

In other news: It looks like i’ll finally be surrendering to the very obvious fact that I am no photographer and getting some professional product photography done in the next couple of weeks. I can’t wait!

Scentiments

Scentiments

 

I am going to be doing a clear out of my fragrance studio at home which means that most of my fragrance oils will have to be discarded as they have now passed their expiry date. It is utterly PAINFUL to see so many good fragrances get thrown away but unfortunately all fragrance oils have a lifeline of approximately 2 years and a lot of them are fast approaching that now. After the fragrance oils sell by date has expired they become harder to work with (in soap and in candles especially), are prone to discolouration and their scent fades. No thanks.

I think once I’ve done a clear out of my fragrance oils (and anything else that’s bin overdue – do you see what I done there? ;), I am going to start keeping a list of all of my Fragrance Oils with details of their approximate expiry dates so I don’t have to guess in future.

I’m also going to print a few Fragrance Wheel’s and pin them up on the walls of my studio to give me inspiration. I don’t usually work with fragrance wheels when designing candle fragrances but it is definitely handy when designing perfume scents which is what I’d like to get into a lot more once I have upgraded my fragrance stock.

I really like this one but I’d also like to find some more complex ones.

A Fancy Fragrance Wheel (sorry, this image is no longer available)

I was approached by a blogger recently, who expressed an interest in featuring some of my products, namely my reed diffusers and scented candles on her blog. She was very complimentary about my products and has reviewed similar luxury home accessory brands on her successful US based luxury travel blog.

I have usually shied away from sending my products to US based bloggers in the past because of the restrictions in sending perfumes and fragrances overseas but sometimes if you can provide specific information on the ingredients used in the products you want to send they allow you to send it so I have sent them the MSDS sheets for the Fragrance Oils I have used in my reed diffusers and candles and am just waiting to hear back from them to see whether it’s going to be a no go or not. It is so annoying to think that my customer base is massively restricted by these postal bans as the US is a massive market that it would be amazing to be able to ship my products over there.

Also, one of my Fragrance Oil suppliers (Sensory Perfection) has discontinued one of my most loved fragrances: Lychee, aswell as Rice Flower Aand Orris FO and I cannot find a supplier of Lychee oil anywhere else in the UK. As one of our popular candles: Monoi de Tahiti & Lychee has a high percentage of Lychee in it and I have plans for it to be featured in many other fragrances, it is imperative that I get my hands on it as soon as possible. Ordering from the US (though a solution), is not ideal as it will take a long time to be shipped to me and also it will cost MUCH more as I will have to pay international shipping charges aswell as customs and duties taxon it  too. For one little bottle of FO it’s hardly going to be worth it.

So, if you know of a reliable UK supplier of Lychee Fragrance Oil then please do post their details below. It is very important that I source an alternative otherwise I fear we’ll all suffer!  sniff sniff

 

Our Mission Statement.

Our Mission Statement.

Trying to come up with a statement that describes who you are, what makes your business unique, it’s ethics, beliefs and values isn’t easy. I know the things that are important to me and why I feel that my brand is unique but conveying that into a brief statement, one that not only reads clearly but captivates and inspires the imagination too is quite a challenge.

I’m still working on it, but here’s what I have so far:

Luxury. Scents. Nature

The Secret Scent Societe’ is a luxury beauty brand that fuses a love of nature with a passion for fragrance. We believe strongly in the purity and simplicity of natural ingredients which we use exclusively in our natural skincare products, and we believe in the power and mystery of scent. We celebrate this in our line of luxury handmade fragrance and natural skincare products. Love you completely.

I’ve re-written it a couple of times but for some reason I just keep coming back to this sentence so I’m going to leave it for now. I’ve seen some really excellent mission statements from my competitors so I’m keen to improve mine gradually so that it’s the best that it can be and represents my brand philosophy completely but for now I’m going to stick to this one and then maybe I can come back to it in a few weeks and review it again.

What are your thoughts on it? – Is there anything you’d change or add to it? Do you think I’ve covered everything here? Does it read and convey well?

The Secret Scent Societe’ Annual Summer Sale!

The Secret Scent Societe’ Annual Summer Sale!

The Secret Scent Societe’ is having our annual Summer Sale in June where you will be able to get your hands on some much coveted fragrant possessions. We are giving up to a whopping 25% off in the sale so do not miss out! Everything from our scented candles, to our wonderful bath salts, body soufflé’s AND reed diffusers is going to be up for grabs for a heavily discounted price. So if you have any Aunty’s, Sisters, Mothers, Daughters, Friends or Neighbours that you need to gift this year then this is your chance!

And to top this off all products over £30 get FREE DELIVERY. Yes that’s right: FREE!

The Sale will go live on Monday 16th June so put the date in your diaries and get ready to rejoice!

The sale is exclusively on that fabulous website they call Notonthehighstreet.

http://www.notonthehighstreet.com/thesecretscentsociete

Summer Sale

Brick Lane Market

Brick Lane Market

So, I exhibited in Brick Lane Market this Sunday. It was extremely busy there – I don’t think I’ve ever seen so many people at a market before which I took to be a good sign. I had to wake up at 6: 00 am in order to get there for my early start at 8:30 am! As I’d never traded there before I didn’t want to leave anything to chance in terms of parking, locating my stall and setting up etc so I got myself there an hour and a half before the market opened to the public. The market itself is huge – it’s situated in an enormous warehouse where there are traders selling everything from gelato and international cuisine, to clothes and jewellery, art, furniture, and handmade goods. The market I traded in is exclusive to Designer-Makers and was bright and roomy. The table I got to showcase my wares on was huge! It doesn’t get as much traffic as the main market “Upmarket” but is more niche, and you know you are getting quality when everything sold there has been handcrafted by the trader. There did seem to be quite ALOT of traders selling food which seemed to be extremely popular and I guess I didn’t do too badly, but I did feel as though people were there to find a bargain, and not necessarily to buy quality goods. As much as I’d like to offer my products for next to nothing, the materials I use certainly don’t cost next to nothing to source and neither does my time in creating them and I find it hard striking that balance between offering a good price, and offering products at the price they cost, and are worth. You are always going to pay a premium for handmade goods anyway, particularly luxury handmade goods. I began to get the feeling that this wasn’t my target market when in the 3rd hour of me being there, despite there being hoards of people present, people were sniffing, complimenting, oohing and aahing, but weren’t buying. It was very frustrating to say the least. But I forced myself to put things into perspective when a man approached me saying that he ran a couple of Markets around London (including one in Fulham and a new one that he’d like to run regularly in Islington) and said that he really liked my products and was doing a special Christmas event in Islington which would be heavily publicised in the media, and at which there would only be 32 traders selling similar high end products to my own trading there. He invited me to exhibit there and said that he’d send me the details in the coming weeks. Sounds promising!

At Homegrown I also revealed my brand new hair care products that I’ve just created: Hair Elixir.

I made 2 testers and brought them along with me to the show so that people could try them out, and I could gain some valuable feedback on what people thought of them. People really seemed to like them so I think it’s only right that I make them available for sale online and in person. I might even try and get them into salons too.

There are 2 types of Hair Perfume that I’ve made: Number 1, is a non greasy, Alcohol-free Hair Perfume made with Jojoba Oil, Glycerin and Vitamin E to nourish, moisturise and deeply penetrate the hair, with a beautiful floral Essential Oil blend.

And the 2nd is a Perfume Hair Mist Spray, made with Orange Blossom Water and Vitamin E to fragrance, refresh and revitalise the hair. Both are 100% Alcohol-free and scented with pure Essential Oils.

I can’t tell you how much they will be just yet as I need to finalise some packaging details but I will soon! I think it’s pretty safe to say that every woman will want one of these badboys!

Here is a picture of my stall @ the Homegrown Market in Brick Lane:

Homegrown Brick Lane 2

Fun Times!

Fun Times!

I never thought a craft market could be so fun!

Yesterday, The Secret Scent Societe’ exhibited at The Crafty Fox Market in Brixton and though at first it was a little nervewracking (because I was worried that I wouldn’t make any sales at all!), I ended up having a fabulous time. The DJs were excellent (there was a DJ on every floor!), the atmosphere buzzing, the traders friendly, and the tea and cakes a welcome treat! My boyfriend was roped into helping me set up, my Mum into admin duties, and my friends into packing up, and to tell you the truth: I really couldn’t have done it without them. They were absolute gems.

Alongside having my friends, boyfriend and parents there for moral support, I managed to exceed my sales target and more importantly, I gained some invaluable feedback (and some lovely compliments too) about my products so that I can go forward with a clearer idea of what my clients liked, what they didn’t like, what they want, and ultimately what I need to do to improve my products and services. And unlike other Markets that I’ve done, there didn’t seem to be a clear favourite product wise, as people loved the candles, the skincare products (in particular the rose geranium and jasmine body souffle’), but also my reed diffusers, soap and incense too and that means…well I guess it just means that I am somewhat on the right track as it’s important to me that my products are equally well received.
I myself have fallen in love with some of my products, some of them I swear by (My Pear and Apple Blossom Candle, Solid Lotion Bar and Body Scrub Souffle’ for instance), and I’d like that same belief and enjoyment to be experienced by others.

On Sunday 20th October (which is in 2 weeks time), I will be doing another market! this time in Brick Lane, and I hope to introduce a brand new product there that I have been thinking about making for quite some time now: Hair Elixir. Details to follow shortly!

Some pictures of my stand @ Crafty Fox yesterday:

Display @ The Crafty Fox

Grapefruit Bath Salts

Personalised Crates

Skincare Display